Our insights on video production and business,
with a sprinkle of fun along the way
The Top Videos for Businesses in 2023 2023 Video Trends for Business Contact us Note – some of this information is from an old post that has been updated for relevancy for the year 2023. During hard times staying on top of your marketing is so so important because every lead becomes that much more…
LIVE ACTION VIDEOS VS ANIMATION VIDEOS GET IN TOUCH So you’ve decided to get some videos produced for your business. Congrats on making a great move for your business marketing. The power of video is immense, and if you are not using it, you are risking falling behind your competitors. One of the first…
HOW TO WRITE COPY FOR VIDEO GET IN TOUCH So you’ve completed a brief, picked a production company, and you are now ready to produce some amazing video content. Problem – you now need to write the copy for your video. Option 1 is to hire a copywriter. Copywriters can help you to communicate…
HOW TO WRITE A VIDEO BRIEF GET IN TOUCH If you are looking to step up your communications or advertising with a video for your business – congratulations! You have made the first step in creating a powerful tool for your business. When creating video content for your business or brand, you need to start your…
Effective feedback & VIDEO PRODUCTION CHANGE REQUESTS GET IN TOUCH You’ve just received the first cut of your video project. It’s amazing, but you still would like a couple of changes. This is completely normal and is an expected part of the production process. So what is the process to make video production…
The 3 Phases of Video Production Your end-to-end guide to the video production process There is a lot more to video production that can meet the eye. While a video production team may only spend a couple of hours with you on site, the majority of our work happens behinds the scenes. The time spent working…
6 Must-have video PRODUCTIONS FOR schools & educational institutions Video productions for schools is growing more and more popular each year. COVID-19 has only helped to grow society’s acceptance and use of video as a promotional, learning and communicative tool. Schools and educational institutions are increasingly using video to tell the story of their school. Videos…
SCHOOL PROFILE VIDEO: YOUR COMPLETE GUIDE TO AN EFFECTIVE VIDEO A school profile video is a video that communicates to current and future members of the school community important information about the school. It helps parents and students understand what your school is like, the values and mission of the school, and if the school…
The top video marketing trends of 2022 New Year, new marketing trends. What remains a constant is that video marketing is an essential part of the future of marketing. As we always say, quality marketing begins with a professional video strategy. And with 82% of the web dominated by video, it is essential that your…
WHY YOU SHOULD GET A WORK CHRISTMAS PARTY VIDEO Book Now What are the benefits of Work Christmas Party Videos? With many industries struggling to retain staff right now, it is important to remember to not only market to current and potential clients, but also current and potential staff. So why not maximise the value…
How to create amazing employee training videos In last week’s blog post we discussed the 7 Reasons Why You Need to Be Using Videos for your Internal Training. We looked at how employee training videos are versatile, engaging and accessible. And how they can save you ALOT of money in training in your organisation. In…
7 reasons why you should be using INTERNAL TRAINING VIDEOS Video is one of the most effective training tools available. Video’s innate accessibility allows you to educate and train employees anywhere and at anytime. In this blog we will take a look at 7 Reasons Why You Should Be Using Internal Training Videos: Professional Internal…
The secret to an effective real estate video that will sell your listing (and grow your brand!) Fun fact – listings with a real estate video get, on average, 403% more enquiries than those without. There is no doubt that real estate video productions work, however, there is also no doubt that some work a lot…
HOW TO PRESENT TO CAMERA Some tips on building confidence in front of the lens It is normal to feel a little uncomfortable when you present to camera. With no audience to engage with, it can be difficult to know whether you are communicating your message effectively. Where do you look? What do you do…
Prepare your home for property videography & Virtual tours Create a great first impression – UPDATED for 2021 A checklist to help you prepare your home for property videography and virtual tours. You’ve just listed your property for sale, and you’ve picked an agent that knows how to market your home effectively and get…
Lockdown Productions Keep your video strategy on track with our non-contact video solutions. Book Now Can I get videos produced during lockdown? While some may feel that lockdown is a time to put marketing efforts on hold, the opposite is actually true. With many of your potential clients locked down and us stuck at home,…
Induction videos What are induction videos and how can they grow your business? Get in touch Table of Contents Onboarding and inducting new employees into the business The induction process in any business is a major part of employee or contractor onboarding. A strong induction will make sure that a new recruit understands all aspects…
Real Estate Marketing Tools & COVID-19 There is a lot of debate about the state of the property market right now, and how it is going to look in the months to come. This means for some of you, you are re-evaluating the marketing tools that you are using and which are the most effective…
The Holiday Casual: Part 2 A look at what happens when a Christmas elf comes to work at an Australian Video Production Company. Missed the first one? Watch The Holiday Casual Part 1
9 More Video Marketing Statistics for Businesses For those who prefer to read: Here are another 9 video statistics that showcase the value of having a video strategy for your business! 1. 95% of people have watched an explainer video to learn more about a product or service (Wyzowl) 2. Viewers retain 95% of a…
FOCUS ON: Captions for your videos For those who prefer to read: Have you ever been scrolling through your Instagram or Facebook, when you come across a video with sound and think – What the hell is going on here? Us too. Latest stats show that up to 85% of us are regularly watching Instagram…
8 Video Marketing Stats that will BLOW your mind! For those who prefer to read: Video marketing statistics that every business should know. If you are not using video as part of your video marketing strategy, you need to be. 1. 93% of businesses reported gaining a new customer as a direct result of a…
Office Fun: The Holiday Casual This is what happens when the Easter Bunny comes to work at an Australian video production company. #setlife #regrets QUICK LINKS The Holiday Casual: Part 2
Should I use video for my next real estate listing? Video is a powerful marketing tool. If you are not already, here are some of the reasons you should be using video for all of your property listings. 1) People are VISUAL People like to see visuals, and when it comes to purchasing their new…
FOCUS ON: VIRTUAL TOURS Step inside a home, no matter where you are in the world Book Now When browsing through realestate.com.au or Domain, you may have noticed an icon alongside the icons for property films and floorplans. This is the 3D Virtual Tours icon, and it allows you to engage in real estate from…
BEST PRACTICE FOR MARKETING YOUR TESTIMONIAL VIDEOS How to make the most of your testimonial video Book Now You have received your happy customer testimonials on video. But where should you use the video testimonial so people see it? You want to make sure that your video testimonials are being viewed, and by the right…
CLIENT TESTIMONIAL VIDEOS Get in touch Word of mouth is a powerful force Buyers say that 90% of their decisions are influenced by online reviews. (Dimensional Research) 79% of consumers say that tend to trust online reviews just as much as word of mouth from friends and family. (BrightLocal) They are also more likely to buy after…
AGENT PROFILE VIDEOS: Getting personal to gain listings Book Now Choosing the right real estate agent to sell a home is no easy task. In fact, it can be downright daunting. In essence, home sellers are choosing a stranger to sell their most precious asset that they own. The challenge for real estate agents…
7 WAYS TO PROMOTE YOUR REAL ESTATE MARKETING VIDEOS How to get best results from your video content Book Now You have just been sent through your real estate video. The home looks great, the seller is happy and you are ready to list the home online. But what should you do to promote your…
7 ways a property video will sell your home Not sure whether property videos are for you? Here are 7 ways that real estate videos help to boost your marketing and sell homes! The popularity of videos is growing, and buyers love them. In the world of real estate, video has been shown to attract…